Embossing is the method that Greenerprinter uses to create raised images on printed products. It is a complex process that has been around for hundreds of years. Embossing is done with a custom metal die (mold) made from custom artwork. The paper is squeezed between the two parts of the die to create a raised embossed image on the front and a sunken debossed image on the back. This is commonly used to create embossed folders, business cards, and hang tags.
What are the benefits of embossing?
- Extremely crisp, detailed images
- Printed designs are enhanced by adding an additional tactile element
- Opportunity for subtle, elegant blind embossed designs (as shown in the image of kraft folders above)
- Increased perceived value of the product
- Attention-grabbing
What are the drawbacks to embossing?
- Can be expensive because of the need to create custom dies
- Can add to your turnaround time
- The embossed image will affect the back of the sheet
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